Discover Howard’s latest thoughts
Howard is passionate about helping organizations to become future ready. He’ll tell you why and how some companies can sustain new growth while others cannot.
Latest Articles
The Unteachable King: Why Zuckerberg Can’t Build the Future by Howard Yu
How Absolute Power Trapped Meta — And Why Steve Jobs Broke Free
Read on SubstackWhy Nike Ran Back to Amazon—And Why It Scares Every Marketer by Howard Yu
How Silicon-Valley Thinking Nearly Destroyed the World’s Greatest Brand
Read on SubstackThe Strategy Musk Missed: How BYD Became Tesla’s Nightmare by Howard Yu
Once dismissed by Elon Musk, BYD—short for “Build Your Dreams”—outsold Tesla in Europe in 2025. BYD’s slow-burn playbook for domination offers lessons for every business.
Read on SubstackDid America Just Hand China the Future of AI? by Howard Yu
How the sanctions boomerang is fueling Beijing’s tech dominance—and what it means for you.
Read on SubstackWhat Harvard and J.D. Vance Teach Us About Loyalty’s Breaking Point by Howard Yu
Defiance as Strategy—How the Right “No” Becomes Your Brand’s Strongest “Yes”
Read on SubstackEaster Egg Hunt: How Trump’s Trade Policy Has Businesses Scrambling for Loopholes by Howard Yu
Sky-High Tariffs, Shifting Rules, and a Hidden “Made in China” Shuffle—What You Need to Know
Read on SubstackAchieve Light Speed Like Nvidia. Welcome to Work Atomization. by Howard Yu
The Invisible Bottleneck That's Killing Your Career—and 5 Steps to Shatter It Today
Read on SubstackRANKED: The Travel Companies Ready For AI Agents [New Report] by Howard Yu
Discover How AI Is Rewriting the Rules of Your Next Vacation
Read on SubstackThe Two Sides of Musk: Iconoclast and Ineptocrat by Howard Yu
How Elon inspires so much rage in the classroom, dominates electric cars and rockets, yet flounders at X.
Read on SubstackHow a 30-Year-Old Chart Explains Intel’s Fall, Nvidia’s Rise, and DeepSeek’s Disruption by Howard Yu
Timeless Lessons From Clay—And a Gift to the World
Read on SubstackTwo Charts Show Presidential Productivity Doesn’t Depend on Early Rising by Howard Yu
The myth of superhuman productivity, forget about the 5 a.m. alarm.
Read on SubstackWeight Loss Stocks vs. AI: How Eli Lilly Outpaces Nvidia—Here Is One Chart
On November 26, we’ll release the next Future Readiness Indicator covering Pharma, Technology, and Fashion. And if you happen to …
The One Question Jeff Bezos Asks That You Should Too
Success stems from focusing on what stays constant, allowing leaders to prioritize and navigate a changing world with clarity and confidence.
Tesla’s crown is slipping: Mounting pressure in a shifting electric vehicle landscape
The era of Tesla’s uncontested dominance in the electric vehicle market has ended, but what does its future success depend …
The tech-savvy consumer packaged goods revolution: How L’Oréal took the lead
Industry titans like Procter & Gamble (P&G), Coca-Cola and Nestlé have long dominated the consumer-packaged goods (CPG) industry. But this …
How Top Brands Are Shaping the Industry’s 2024 Landscape
Soaring inflation, geopolitical tensions, have created a complex landscape. Our spotlight falls on the most future-ready fashion brands, which distinguish …
Chinese Brands Tackle Euro 2024: Will They Score Big?
Football is everywhere in Europe. It’s building to a fever pitch as the game unfolds. At Euro 2024, Chinese brands …