VISION MADE CLEAR

The biggest danger of a crisis is distraction. Clarity Matters.

LEGO Professor of Management and Innovation at IMD Business School

I help executives to filter out the noise. They can then lay bare what impacts their companies. A leader must take action to make their organizations “future-ready.”

I am the LEGO® Professor of Management and Innovation at IMD business school in Switzerland. I am also the director of the school’s Center for Future Readiness.

Be Future-Ready

Join 13,000+ people who've subscribed to the Weekly Musing. It's my twice-weekly newsletter that you can read in 5 minutes or less.
JOIN TODAY

Latest Thinking

Three Charts That Show How Negative Sentiment Doesn’t Impact the Bottom Line

Three Charts That Show How Negative Sentiment Doesn’t Impact the Bottom Line
Consumer brands love celebrity endorsement. But does this logic of “celebrity transference” still hold in our hyper-connected world today? 

Why Your Best Innovators Are Always Out of Bounds: Just Look at Allbirds

Why Your Best Innovators Are Always Out of Bounds: Just Look at Allbirds
Executives from large companies are always surprised when small start-ups go public. That’s certainly the sentiment for sustainable shoemaker Allbirds.

Why Your Company Isn’t Agile: It’s Too Fragile to Sprint

Why Your Company Isn’t Agile: It’s Too Fragile to Sprint
Ron Westrum describes three types of organization. Depending on how many yesses you had, your company probably lies somewhere between the two extremes.

How The Best Forecasters Make Forecasting Redundant

Financial Timing Timing in the financial markets and in business. An old pocket watch and charts from the business section of a newspaper
Seeing what’s next is hard, even when you’re visionary. In strategy planning, managers often look to the past for situations of worst-case scenarios—that is, the most extreme record of past events.

Thinking In Bets As Your Company Scales Innovation

A baby choosing colourful cups
No one can predict innovation despite the eager pundits. They are ones who profess on talk shows without consequences.

Your Company Has a Diverse Workforce, But Is That Racial Equity?

Diverse people with teamwork concept
Social prejudice is cunning. It sprawls an invisible structure that governs how people interact. And it perpetuates despite people’s best intentions to eradicate it.