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VISION MADE CLEAR

The biggest danger of a crisis is distraction. Clarity Matters.

LEGO Professor of Management and Innovation at IMD Business School

I help executives to filter out the noise. They can then lay bare what impacts their companies. A leader must take action to make their organizations “future-ready.”

I am the LEGO® Professor of Management and Innovation at IMD business school in Switzerland. I am also the director of the school’s Center for Future Readiness.

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Latest Thinking

What Makes a Company “Future Ready”?

What Makes a Company “Future Ready”?
The more uncertain the world seems to be, the more it is important for companies to become future-ready. In times of crisis, this type of readiness doubles as a source of resilience. 

How Companies Prepare in Springtime Will Set the Tone for the Year

How Companies Prepare in Springtime Will Set the Tone for the Year
Effective leaders and future-ready companies win by embracing paradox. This article focuses on some examples of those who could and couldn’t.

Why Your Best Innovators Are Always Out of Bounds: Just Look at Allbirds

Why Your Best Innovators Are Always Out of Bounds: Just Look at Allbirds
Executives from large companies are always surprised when small start-ups go public. That’s certainly the sentiment for sustainable shoemaker Allbirds.

Why Your Company Isn’t Agile: It’s Too Fragile to Sprint

Why Your Company Isn’t Agile: It’s Too Fragile to Sprint
Ron Westrum describes three types of organization. Depending on how many yesses you had, your company probably lies somewhere between the two extremes.

How The Best Forecasters Make Forecasting Redundant

Financial Timing Timing in the financial markets and in business. An old pocket watch and charts from the business section of a newspaper
Seeing what’s next is hard, even when you’re visionary. In strategy planning, managers often look to the past for situations of worst-case scenarios—that is, the most extreme record of past events.

Thinking In Bets As Your Company Scales Innovation

A baby choosing colourful cups
No one can predict innovation despite the eager pundits. They are ones who profess on talk shows without consequences.